I have started a new business venture. I want to create a fitness and lifestyle clothing brand that caters to all people regardless of their current fitness level, shape or “exclusivity”.
Something affordable and practical, made by our country’s own as a way of supporting local manufacturers. I want to make people feel more comfortable by offering a fitness brand that isn’t necessarily for “Instagram models”.
Here at Grind, we believe that every customer becomes a family member, which is why we boast with a 24-hour support system at the ready for when you need anything from fitting advice to exercise routines, or maybe even just a pick me up for the day.
Grind will primarily be an e-commerce site (as a way of reaching a bigger audience and delivering a product to those who don’t always have the time or confidence to go out and buy clothing at an athletic store) and therefore I need the funds to cover setting up and running website with a domain hosting service, buying and branding stock as well as metaphorically getting my foot in the door with courier companies, creating an account etc.
